Design & Simulation

Polyurethane Producers Launch Campaign Celebrating Polyurethane Innovation

May 01, 2014

Polyurethane producers have launched a new campaign that celebrates more than 75 years of innovation enabled by polyurethane entitled, “Versatile. Durable. Incredible. Polyurethane.” The campaign will employ a website, social media, advertising, and event marketing to highlight the ways polyurethane touches lives everyday.

The polyurethanes industry operates in 935 locations in the United States, directly generating $19.7 billion in output and 37,700 jobs, according to the Center for Polyurethanes Industry at the American Chemistry Council.

The “Versatile. Durable. Incredible. Polyurethane.” website will feature products that benefit from the flexibility and durability of polyurethane. Manufacturers are welcome to submit their products to  

For more information, visit