Cyon Research releases white paper on strategic partnerships between software and hardware vendors
Cyon Research Corporation, a leading provider of analysis and consulting for engineering technology markets, today released a white paper studying the need for continued strategic partnerships between hardware and software vendors.
The paper, titled "Strategic Partnerships. The impact of Vendor relationships on customer value," takes an in-depth look at the benefits that partnerships between hardware and software vendors bring to users and customers. Using real-world examples of how a customer fares when strategic partnerships extend between the hardware and software being used, the paper clarifies how such arrangements can increase value to customers.
"More and more buying decisions are moving out of engineering and up into IT. Few in IT truly appreciate the critical needs of engineering that go beyond simple hardware specifications. Cut-rate pricing from tier-one suppliers is a given in today's business environment," said Brad Holtz, Cyon Research's president and CEO. "What we have attempted to do in this white paper is to explain to IT why it makes sense to listen to engineering when choosing among comparably priced offerings."
"The rapid pace of changing technologies from desktop to datacenter requires a close, strategic relationship between software providers and their technology partners to provide robust solutions for customers," said Chris Brosz, vice president, technical operations, UGS. "Technology partners provide UGS with technical roadmaps, technical resources and equipment to ensure the technology is certified, tuned and supported. These benefits reduce evaluation, procurement and support costs while maximizing performance and lifespan of the equipment, which translates into a reduced total cost of ownership for customers."
UGS was studied within this paper for its strategic relationship with HP.