Perspectives: Making it Work

Data Initiative Improves Insights

Companywide program provides valuable real-time information and substantial savings

By Lloyd Colegrove, Dow Chemical
Mar 12, 2015

Eric Brown’s oft-quoted lament “Manufacturers are drowning in data but starving for information” catches the essence of what we desired to fix in Dow. Dow Chemical/cp50/2008/dow-chemical/, Midland, Mich., which produces more than 5,000 products at 188 sites in 36 countries, wanted to make better use of its data, even though achieving that wouldn’t be easy.

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