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'Eastman Insights' Film Series Highlights Successes

08/24/2009

The new Eastman Insights Film Series explores how employees help customers achieve extraordinary results at Eastman Chemical Co.

A visionary entrepreneur at the end of his rope, a phone that glows, and a brand new way to experience water are just a few of the stories now being told with the launch of its new Eastman Insights films.

Videos currently available are:

The Games Kids Play -- A visionary entrepreneur risked his life savings to create a healthy children’s drink in a never-before-attempted package. At the end of his rope, two years and 30 manufacturers later, Eastman came to the rescue.

Celebrating Water --  A CEO was looking for a world-class designer and leading material provider who “had his back” in creating a high-design “hydration vessel” celebrating the beauty of water.

Orbiting the Hairball -- Why is a chemical company playing around with designers? For starters: market connect, understanding the needs of major brands, and getting in on the front end of product development.

These short videos can be viewed at:  www.eastman.com/insights.

Eastman Chemical Co. is a CP 50 company. To view the Eastman profile, visit: http://www.chemicalprocessing.com/cp50/2008/eastman_chemical.html.

To view the entire CP 50 list, visit: http://www.chemicalprocessing.com/cp50.